Our history
Natra Timeline
1943
Origin
Three young chemists from Valencia (Spain) invented a procedure for extracting theobromine, an alkaloid very similar to caffeine, which is only found in the cocoa bean.
1950
Expansion of the business
They then branched out into the manufacturing and marketing of cocoa products: powder, mass and butter.
1991
Stock exchange
The company’s shares started trading on the Madrid stock exchange. They had been trading on the Valencia outcry market since 1978.
2000
New production line
Manufacturing of chocolate couverture commenced at the Valencia factory.
2002
Founding of Natraceutical
Theobromine extraction and functional ingredients assets spun out to newly-created Natraceutical. Natra sold its stake in this company in 2014.
2004
Acquisition of Zahor
Natra acquired Zahor, specialising in slabs, countlines and chocolates, with a factory in Spain and France and a strong turnover in Europe, thus focusing on end products for consumers.
2005
Belgian chocolates
Acquisition of Chocolaterie Jacali (Belgium), specialising in Belgian chocolates and gifting.
2007
Spreads
Natra bought All Crump (Belgium) and set up a new business unit for spreads.
2012-14
New markets
Growth in USA and China. New sales office in China and factory in Canada.
2016-17
Transformation Plan
Customer-centric Transformation Plan to boost growth. New organisation management team.